The Apple Watch didn’t slow down sales of fitness trackers last year

Spending on wearable devices in the US nearly doubled in 2015 from 2014, according to the NPD Group, a research firm that tracks sales of consumer products. NPD estimates that 13.4 million connected activity trackers were sold in the US in 2015, up from 7.2 million in 2014, totaling $ 1.46 billion in sales, up from $ 692 million the previous year.

These numbers, of course, are still relatively small compared to the number of smartphones in the US, but show that consumers are at least interested in giving wearables a chance, even if studies have shown that¬†some people stop using the devices after a few months. In fact, the NPD data shows the jump in sales despite the fact that the average price of these devices jumped up from $ 96 to $ 109,…

Continue reading…

The Verge – All Posts

About the Author

has written 15868 posts on this blog.

Copyright © 2018 Nationwide Newspaper. All rights reserved.
Proudly powered by WordPress. Developed by QHN